Tuesday, 3 June 2008

Reviewing Karmakonsum Greencamp

This weekend I visited the Karmakonsum LOHAS Conference and Greencamp. Most of this kinds of events mix in some green washing elements within the program, and I was excited to hear rather critical or in-depth approaches on these items from the stage (see my report on the Karmakonsum blog).

With this balanced program Organizers Christoph Harrach and Noel Klein-Reesink showed that they have a good sensibility for the case. The atmosphere was neat and informal, the audience was a good clash of green business professionals, marketeers and activists.

Compared with the conference, the green camp started totally different. Christoph and Noel pointed on the freedom and open space idea of the camp, and created some creative chaos on stage. 'Anyone still wants to give a workshop?'. Christoph did not only ask the audience what Karma means, he started the day with a meditation with the whole audience. Reactions in the public showed that some people got here for Karma, while others were far more interested in the topic of Konsum.

The Greencamp program was very diverse, from a workshop on LOHAS lifestyle by Ivy main editor Michalis Pantelouris, a workshop on online communities by Daniel Pichert from Fairdo, a workshop on the social fashion label Armedangels by Anton Jurina
till a workshop on meida and sustainability by Christian Neugebauer. A large, respectful program, created by the visitors.

For a Conference 2.0, the workshops I visited were still unnecessary topdown, while the public existed of professionals in the field. This reflects the double position of 2.0 methods, on the one hand it gives power to the people through blogs and communities, on the other hand web 2.0 functions are used strategically to create influence on a community.

The real value of the conference and camp lies in it's power to get people together and create a strong network of people working with the topic of strategic and ethical consume. In other words: good karma. Meeting still people on the station, I felt that the conference had a strong, positive flow. Energy I am still running on, a lot of new ideas for projects and cooperations.

Picture: workshop with Armed Angels

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